International A Level Edexcel Teaching Resources Unit 1 Only

International A Level Edexcel Teaching Resources Unit 1 Only

This purchase is for a digital download ONLY

International Advanced Level Business – Unit 1  (only) Marketing and People

Written for the 2018 XBS11 and YBS11 qualifications from Pearson Edexcel


22 PowerPoints and 22 Worksheets in this pack to help you teach Unit 1



131 Meeting Customer needs
1 The Market
2 Market research
3 Market positioning


132 The Market
1 Demand
2 Supply
3 Markets


133 Marketing MIx
1 Marketing objectives
2 Product and service design
3 Promotion and branding
4 Pricing strategies
5 Distribution


134 Managing People
1 Approaches to staffing
2 Recruitment
3 Organisational design
4 Motivation
5 Leadership


135 Entrepreneurs
1 Role of entrepreneurs
2 Entrepreneurial motives
3 Business objectives
4 Business choices



  • Save yourself hours of planning
  • Exciting and colourful resources suitable for a range of schools and colleges
  • Fully editable so you can add your own school logo or favourite activities
  • Sample exam questions at the end of every PowerPoint and worksheet to help your students practice the skills that they have learned
  • PowerPoints include; quizzes, discussion questions, video links and activities all chunked to help your learners achieve the best grades possible
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  • Exciting resources to help you engage your students
  • Up-to-date teenager friendly case studies help to bring the topics to life
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